Charter & Co. Blog: Video Marketing & Video Production Resources

Helpful resources for all of your video production and marketing needs.

 

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B2B Video

Creating Video Content for Every Stage of the Customer Journey

When a customer is considering purchasing something, they embark on what’s known as the customer journey. There are five primary steps to this...

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two marketers high five at a conference table in their corporate office

How Do I Prove The ROI of My Video Production Project to My CEO?

From social media to TV, videos can grab viewers' attention and set a positive impression for your brand. With an effective video strategy, you can...

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a person is interviewed during a production as a part of a B2B video strategy

The Ultimate B2B Video Marketing Strategy

Business-to-business (B2B) marketing must appeal to company decision-makers rather than consumers. This often requires different practices and types...

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a Charter & Co video producer stands behind the camera while filming a marketing video for PMA Financial

B2B Video Marketing: Strategies and Best Practices for Success

Business-to-business (B2B) marketing relies heavily on long-term branding and lasting impressions. In today's digital age, video content remains one...

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a Camcraft employee and a Charter & Co video producer talk about a video production shoot

Use These 5 Hot Tips to Level Up Your B2B Marketing Videos

The History of B2B Video Marketing B2B video marketing has been around since the early 1940s, but it hasn’t always been so glamorous. Because B2B...

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two filmmakers from Charter & Co move camera gear during a professional video production

How To Tell When Your Business Needs Professional Video Production

Can You Benefit From Professional Video Production? Today, almost everyone has the tools to produce a video using readily available technology;...

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during a corporate video production, a cameraman films an employee working at Truly Engaging

5 Corporate Video Production Tips To Grow Your Business

What Is Corporate Video Production? Corporate video production can take many forms, including promotional videos, training videos, product demos and...

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two video producers talk about creative strategy during a B2B video production for Truly Engaging

How To Capture B2B Attention with Creative Video Production Concepts

Why Is Creative Video Production Important To B2B Marketing? It’s impossible to argue the value of video in digital marketing nowadays. Video...

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two Charter & Co cameramen strategize a corporate video production

What To Expect From Professional Corporate Video Production Services

Signs You Need Professional Corporate Video Production Services If you feel like you need help with video marketing, it’s a good sign that your...

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